Tuesday, August 13, 2013

Bank of America is king on Twitter

The folks over at social media marketing company ViralHeat.com passed along an infographic that describes how popular big banks like Bank of America and Wells Fargo are on Twitter and Facebook.

It does a good job laying out the info for itself, but here are a couple things that stood out.

  • Bank of America is tops in Twitter followers by a long shot. It has more than 50,000 more than the next-closest, Capital One.
  • Wells Fargo is mentioned the most in social media channels. That can be either a good or a bad thing, with the banking climate these days.
  • Regions Bank, for whatever reason, is not very popular online. It had the highest percentage of negative comments, and nearly the smallest percentage of positive ones.
  • Chase bank, part of the nation's largest bank by assets JPMorgan Chase & Co., got left out because it doesn't have a corporate Facebook page.

Here's the whole thing. Click to enlarge. You can see it even better here.


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